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Greater London · England

Land and new homes in Acton

What does Land to Homes do in Acton?

Land to Homes is a land and new-homes business covering Acton. We can buy suitable land directly, fund the planning on promotion and option deals, and deliver homes for sale, rent and affordable housing. Every land enquiry starts with a free, no-obligation appraisal.

Misty paddock at sunrise on the edge of a market town with a church spireActon · W3

Free site appraisal

Tell us about your land and we will call you back. No cost, no obligation.

Prefer to talk? Call 0800 088 6248.

  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Where Acton fits

In Greater London, Acton lies about 6 miles west of London; its central postcode district is W3. Chiswick is the closest neighbouring place we cover, at about 1 mile, followed by Shepherds Bush and Willesden. Acton is part of England’s London region.

Typical sites we review near Acton include corner plots and side gardens, fields put forward or allocated in the local plan and land behind street frontages. Planning in Acton follows England’s rules: the National Planning Policy Framework sets national policy and the council’s Local Plan sets local policy.

Send us a postcode in or near W3 and we will start with a free desktop appraisal.

Services in Acton

For landowners

Planning, design and build

New homes and housing

Funders and partners

Planning and land rules in Acton

In England, most planning applications for new homes in Acton are decided by the local planning authority, usually the council, using its Local Plan and the National Planning Policy Framework. Many landowners sell without planning, either outright or through an option or promotion agreement that funds the application first. Land to Homes offers a free site appraisal, pays your reasonable legal fees on option and promotion agreements, and can buy suitable sites directly, subject to survey, title and contract.

Affordable homes in Acton are usually funded through a mix of Section 106 contributions from market schemes and grant from Homes England's Social and Affordable Homes Programme 2026 to 2036, or from the Greater London Authority in London. Registered providers, regulated by the Regulator of Social Housing, own and manage most of them. Land to Homes can bring forward land and build homes for councils and housing associations, including homes for Social Rent.

Key rules in Acton
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
Local planning documentLocal Plan
In-principle consentOutline planning permission, with reserved matters approved later
Land registrationHM Land Registry
Developer contributionsSection 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council charges it

Land and homes in Acton: questions

What are heads of terms?

Heads of terms are a short written summary of the main points of a deal, such as the price or price formula, the length of an option or promotion, who pays which costs and any conditions. They are not usually legally binding, but they guide the solicitors who draft the contract. We set out your legal fee cover in them.

Is the site appraisal really free?

Yes. Our site appraisal is free and carries no obligation. It covers access, planning policy, likely constraints and an indicative number of homes, and we talk you through the routes open to you. You do not have to agree to anything afterwards, and we will tell you plainly if the land is not suitable for us.

What is an option agreement?

An option agreement gives a developer the right, but not the obligation, to buy land within an agreed period, usually once planning permission is granted. The landowner normally receives an option fee, and the purchase price is worked out under an agreed formula. On option agreements with Land to Homes, we pay your reasonable legal fees, agreed up front in the heads of terms.

Can Green Belt land be developed?

Green Belt is land around certain towns and cities where policy keeps land open, so new homes are normally resisted unless a local plan releases the land or there are very special circumstances. In England, recent policy changes introduced grey belt land, which can be more acceptable for development in some cases. Wales, Scotland and Northern Ireland have their own green belt policies.

Do you work with landowners in Acton?

We do. We work with landowners in Acton and elsewhere in Greater London, including Mitcham, Heston and Fulham. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

CallFree appraisal