Sell Land for Development in Greater London
Land to Homes buys and promotes development land in Greater London, from a single infill plot to fields on the edge of town. We start with a free, no-obligation appraisal, explain whether a direct sale, an option or a promotion agreement suits your land, and put every term in writing before you commit to anything.
Greater LondonFree site appraisal
Tell us about your land and we will call you back. No cost, no obligation.
Prefer to talk? Call 0800 088 6248.
- Free site appraisalNo cost, no obligation
- Legal fees coveredReasonable fees, on options and promotion
- Nothing to pay upfrontOn promotion: we fund planning
- Direct purchaseSuitable sites, with or without planning
- UK-wideEngland, Wales, Scotland and NI
Land we look at around Greater London
We cover 82 places across Greater London: London is the main one, alongside Enfield Town, Southall and Muswell Hill. If your land is near a boundary, we also cover Surrey, Hertfordshire and Buckinghamshire.
In and around Greater London, the land we appraise ranges from former garage blocks and yards to farmland next to the settlement boundary, including land that already has planning permission. Because Greater London is in England, land titles are registered with HM Land Registry and transfers attract Stamp Duty Land Tax (SDLT).
A postcode and a rough boundary are enough for us to start a free appraisal of land near Greater London.
Our approach in Greater London
Your legal fees covered
On option and promotion agreements we pay your reasonable legal fees. The figure is agreed up front in the heads of terms, so there are no surprises later.
Direct purchase on suitable sites
Where a site suits us, we can buy it ourselves with or without planning, with no onward chain, subject to survey, title and contract.
Free site appraisal
A no-obligation desktop appraisal covering access, planning policy, likely constraints and an indicative number of homes, before you spend a penny on advice.
Nothing to pay upfront
Where we promote land through planning, we fund the planning work. They are only recovered from the sale proceeds if the land sells with permission.
How the rules work in Greater London
If your land near Greater London lies in the Green Belt, national policy still protects it, but England's planning framework now recognises grey belt: Green Belt land that is previously developed or does not strongly contribute to certain Green Belt purposes. Where there is evidenced unmet need and the location is sustainable, grey belt housing can be acceptable, with major schemes meeting the Golden Rules on affordable housing, infrastructure and green space. Planning is never guaranteed, so we check policy, access and constraints first.
In England, planning decisions follow the National Planning Policy Framework and the council's Local Plan. Where a council cannot show enough land for housing, sites on the edge of settlements can come forward sooner, which affects whether we buy now or promote.
| National planning policy | National Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance |
|---|---|
| Local planning document | Local Plan |
| Who decides applications | The local planning authority, usually the district, borough, city or unitary council (or a national park authority) |
| In-principle consent | Outline planning permission, with reserved matters approved later |
| Land transaction tax (paid by the buyer) | Stamp Duty Land Tax (SDLT) |
| Land registration | HM Land Registry |
| How a sale becomes binding | A land sale becomes legally binding on exchange of contracts and finishes on completion, after which the buyer registers the title with HM Land Registry. |
| Developer contributions | Section 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council charges it |
Common questions in Greater London
What size of land do you buy?
From single infill plots that could take one or two homes up to fields large enough for a full development. If a site is too small or too constrained for us, we will tell you quickly rather than leave you waiting.
Who pays the legal fees when I sell land?
On a straightforward sale each side normally pays its own. On option and promotion agreements with Land to Homes we pay your reasonable legal fees, and the amount is agreed in the heads of terms before you instruct a solicitor.
How much is my land worth for development?
It depends on how many homes the site could take, what those homes would sell for locally, and the costs of building them, including roads, drainage, affordable housing and planning obligations. Agricultural or paddock land without planning prospects is worth far less than land with permission. Our free appraisal explains the factors for your site.
What makes land suitable for new homes?
Good road access, a position next to or within an existing settlement, no overriding constraints such as high flood risk, and local planning policy that supports new housing. Sites that miss one of these can still work, but the route and timescale change.
Do you buy land in Greater London?
Yes. Land to Homes looks at land across Greater London, including Purley, Feltham and Woodford Green. Every enquiry starts with a free site appraisal, and on option and promotion agreements we pay your reasonable legal fees.
Read more: Sell Land for Development · Guide: How is development land valued?