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For landowners · Northern Ireland

Land Promotion Agreements in County Londonderry

How does land promotion work in County Londonderry?

A land promotion agreement in County Londonderry is a partnership in which a promoter funds and manages the planning process, then sells the land on the open market with the landowner. The promoter's costs and an agreed fee come out of the sale proceeds. Because both sides are paid from the same sale, both want the highest price.

Grass field bordered by a hedgerow, with the backs of a housing estate along one sideCounty Londonderry

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Our coverage in County Londonderry

Across County Londonderry, we cover Derry/Londonderry and 3 other towns, among them Limavady, Magherafelt and Coleraine. If your land is near a boundary, we also cover County Tyrone, County Antrim and County Armagh.

Sites worth a conversation around County Londonderry: corner plots and side gardens, redundant commercial buildings and paddocks on the edge of Derry/Londonderry. Because County Londonderry is in Northern Ireland, land titles are registered with Land & Property Services (Land Registry and Registry of Deeds) and transfers attract Stamp Duty Land Tax (SDLT).

Tell us where your land is around County Londonderry and we will explain the routes open to you.

Why work with Land to Homes in County Londonderry

Clear fee and cost rules

The heads of terms state the fee, which costs can be recovered and whether any cap applies, so you can see what will come out of the proceeds before you sign.

Open-market sale

Once planning is secured, the land is marketed to housebuilders and other buyers, usually through an agent. The aim is genuine competition between bidders, rather than reliance on a single valuation figure.

Minimum price agreed early

The agreement sets a floor below which you cannot be required to sell. Some agreements allow it to be reviewed by an independent surveyor if the market moves during the term.

Reasonable legal fees covered

We pay your reasonable legal fees on promotion agreements, with the amount agreed up front in the heads of terms. You choose your own solicitor to act for you.

How the rules work in County Londonderry

Selling land near County Londonderry follows a familiar pattern in Northern Ireland: heads of terms, then an exchange of contracts signed by both sides, which makes the sale binding, and completion. The buyer pays Stamp Duty Land Tax, as in England, and the title is registered with Land Registry, part of Land & Property Services, although older titles may first need moving from the Registry of Deeds. Infrastructure and affordable housing are usually secured through a Section 76 planning agreement.

In Northern Ireland, larger sites generally need zoning for housing in the council's local policies plan, which follows its adopted plan strategy. Regionally significant proposals are decided by the Department for Infrastructure. Promotion work should allow for Section 76 obligations, DfI Roads requirements and wastewater capacity, which can be a constraint in parts of Northern Ireland.

Key rules in County Londonderry
National planning policyStrategic Planning Policy Statement (SPPS, Edition 2), applied with retained Planning Policy Statements until each council adopts its Plan Strategy
Local planning documentLocal Development Plan (LDP), made up of a Plan Strategy and a Local Policies Plan
Who decides applicationsThe 11 district councils, with the Department for Infrastructure deciding regionally significant applications
In-principle consentOutline planning permission, with reserved matters approved later
Land transaction tax (paid by the buyer)Stamp Duty Land Tax (SDLT)
Land registrationLand & Property Services (Land Registry and Registry of Deeds)
How a sale becomes bindingA land sale becomes legally binding when contracts signed by both parties are exchanged and finishes on completion, with the title registered in the Land Registry at Land & Property Services.
Developer contributionsSection 76 planning agreements under the Planning Act (Northern Ireland) 2011 (there is no Community Infrastructure Levy)

Your questions answered for County Londonderry

What is a minimum price in a promotion agreement?

It is the lowest figure at which the landowner can be required to sell once planning is granted. It protects you from a sale in a weak market. Set it too high and the land may not sell; set it too low and it gives little protection. Some agreements allow review by an independent surveyor.

How does a land promotion agreement work?

The landowner and promoter sign an agreement for a set term. The promoter funds and runs the planning process. If permission is granted, the land is sold on the open market, provided offers meet an agreed minimum price. From the proceeds, the promoter recovers its costs and takes an agreed fee, and the landowner receives the balance.

Is a promotion agreement better than an option?

Neither is better in every case. Promotion often suits larger sites where open-market competition is likely to drive the price and the landowner wants transparency. An option can suit smaller or more complex sites where one committed buyer matters more. Our guide to option and promotion agreements compares the two.

Who pays if the planning application fails?

On a Land to Homes promotion agreement there is nothing to pay upfront. We fund the planning work, and our costs are recovered from the sale proceeds only if the land sells with planning. How costs are treated in every scenario is written into the heads of terms before you sign anything.

Do you work with landowners in County Londonderry?

We do. We work with landowners across County Londonderry, including Derry/Londonderry, Limavady and Magherafelt. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.

Read more: Land Promotion Agreements · Guide: Green Belt and grey belt land explained

Land Promotion Agreements in neighbouring areas

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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