Sell Land for Development in Longton
Selling land for development in Longton means agreeing a deal with a developer who can see new homes on your site, whether that is a field, a paddock, a large garden or a former commercial yard. Land to Homes can buy suitable land outright, or partner with you through an option or promotion agreement so the land sells once planning permission is in place.
Longton · ST3Free site appraisal
Tell us about your land and we will call you back. No cost, no obligation.
Prefer to talk? Call 0800 088 6248.
- Free site appraisalNo cost, no obligation
- Legal fees coveredReasonable fees, on options and promotion
- Nothing to pay upfrontOn promotion: we fund planning
- Direct purchaseSuitable sites, with or without planning
- UK-wideEngland, Wales, Scotland and NI
Selling land around Longton
Longton (ST3) is one of the Staffordshire towns we cover, about 3 miles south-east of Stoke-on-Trent. Nearby, we also cover Stoke-on-Trent, Newcastle under Lyme and Kidsgrove, all within 8 miles. Longton is part of England’s West Midlands region. From our Birmingham head office in Great Barr, Longton is about 30 miles away.
Sites worth a conversation around Longton: small holdings and pony paddocks, fields put forward or allocated in the local plan and backland plots with a workable access. In England, where Longton sits, planning decisions are made by the local planning authority, usually the district, borough, city or unitary council (or a national park authority).
If you own land near Longton, the first step is a free, no-obligation appraisal.
What we offer in Longton
Free site appraisal
A no-obligation desktop appraisal covering access, planning policy, likely constraints and an indicative number of homes, before you spend a penny on advice.
Straight answers on value
We explain how development land is valued, including the costs a buyer has to allow for, so you understand an offer rather than just receiving one.
Direct purchase on suitable sites
Where a site suits us, we can buy it ourselves with or without planning, with no onward chain, subject to survey, title and contract.
Your legal fees covered
On option and promotion agreements we pay your reasonable legal fees. The figure is agreed up front in the heads of terms, so there are no surprises later.
The English system, as it applies in Longton
In England, most planning applications for new homes in Longton are decided by the local planning authority, usually the council, using its Local Plan and the National Planning Policy Framework. Many landowners sell without planning, either outright or through an option or promotion agreement that funds the application first. Land to Homes offers a free site appraisal, pays your reasonable legal fees on option and promotion agreements, and can buy suitable sites directly, subject to survey, title and contract.
In England, planning decisions follow the National Planning Policy Framework and the council's Local Plan. Where a council cannot show enough land for housing, sites on the edge of settlements can come forward sooner, which affects whether we buy now or promote.
| National planning policy | National Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance |
|---|---|
| Who decides applications | The local planning authority, usually the district, borough, city or unitary council (or a national park authority) |
| In-principle consent | Outline planning permission, with reserved matters approved later |
| Land registration | HM Land Registry |
Common questions in Longton
How much is my land worth for development?
It depends on how many homes the site could take, what those homes would sell for locally, and the costs of building them, including roads, drainage, affordable housing and planning obligations. Agricultural or paddock land without planning prospects is worth far less than land with permission. Our free appraisal explains the factors for your site.
What makes land suitable for new homes?
Good road access, a position next to or within an existing settlement, no overriding constraints such as high flood risk, and local planning policy that supports new housing. Sites that miss one of these can still work, but the route and timescale change.
Can I sell land for development without planning permission?
Yes. Many sites change hands without planning. A buyer will either pay a price that reflects the planning risk, or agree a deal where the final price is set once permission is granted. We can do either, and we will explain which gives you the better outcome for your land.
Do I need an agent to sell development land?
You do not have to use one, but independent advice is sensible on any land deal. Many landowners use a land agent or chartered surveyor, and you will need your own solicitor. Where we agree to cover your reasonable legal fees, the cap is set out in writing.
Do you work with landowners in Longton?
We do. We work with landowners in Longton and elsewhere in Staffordshire, including Cannock, Newcastle under Lyme and Burntwood. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.
Read more: Sell Land for Development · Guide: Overage and clawback: how they work when you sell land