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Planning, design and build · Kent

Planning Permission and Strategy in Ashford (Kent)

How is planning permission for new homes won in Ashford (Kent)?

If you own land in Ashford (Kent) and want to know whether homes could get planning permission, the answer starts with policy, not plans. We look at what the development plan says, what has been approved or refused nearby and what surveys the site needs. On promotion agreements we fund that work, and we never promise an outcome we cannot control.

Architect’s desk with a printed residential masterplan, scale ruler and pencilAshford (Kent) · TN24

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Tell us about your land and we will call you back. No cost, no obligation.

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Planning and building around Ashford (Kent)

Ashford (Kent) (TN24) is one of the Kent towns we cover, about 18 miles south-east of Maidstone. Close by, our coverage also takes in Faversham, Canterbury and Folkestone. Ashford (Kent) is in the South East region of England.

Projects we can take on around Ashford (Kent) include land with an expired or ageing consent, land where self-build plots could suit the market and plots where access or drainage is the sticking point. As Ashford (Kent) is in England, applications are judged against the National Planning Policy Framework, and the buyer of land pays Stamp Duty Land Tax (SDLT).

Tell us about the site near Ashford (Kent) and we will explain how we would take it forward.

What we offer in Ashford (Kent)

Honest about risk

No one can guarantee planning permission. We tell you plainly where the risks sit, what could be done about them and when a site is unlikely to succeed.

The right application route

Outline, full or another route the rules allow in that nation. We explain why we chose it and what each route means for timing, cost and risk.

Your legal fees covered

On option and promotion agreements we pay your reasonable legal fees, with the amount agreed in the heads of terms before you instruct a solicitor.

Policy first

We start with the development plan, national policy and the planning history of the site, so the strategy rests on what the council will actually test the application against.

How the rules work in Ashford (Kent)

Whether a field or large garden could take homes depends mostly on the council's Local Plan and national policy. Under the National Planning Policy Framework, plans define settlement boundaries, and land just outside Ashford (Kent) may still come forward if it is allocated, previously developed or meets evidenced unmet housing need. Smaller housing schemes can also use Permission in Principle, an England-only route that settles location, use and amount first. Our free appraisal explains which route suits your land.

In England, applications are judged against the National Planning Policy Framework and the council's Local Plan. Most applications must also deliver biodiversity net gain, and larger schemes usually involve a Section 106 agreement and, where a council charges it, the Community Infrastructure Levy. Permission in principle is an extra route available only in England.

Key rules in Ashford (Kent)
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
In-principle consentOutline planning permission, with reserved matters approved later
How a sale becomes bindingA land sale becomes legally binding on exchange of contracts and finishes on completion, after which the buyer registers the title with HM Land Registry.
Developer contributionsSection 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council charges it

Planning Permission and Strategy in Ashford (Kent): questions

What is permission in principle?

Permission in principle is a route in England that settles whether a site is suitable for housing-led development, separately from the technical details, which follow in a technical details consent. It is available only in England. Scotland has planning permission in principle, which works more like an outline permission. Wales and Northern Ireland use outline applications to establish the principle.

What is the difference between outline and full planning permission?

Outline permission establishes whether development is acceptable in principle, with some or all of the details, known as reserved matters, left for a later application. Full permission approves the detailed scheme in one go. Outline is often used to secure the principle on land before it is sold. In Scotland the equivalent of outline is planning permission in principle.

How long does it take to get planning permission?

It varies with the size of the scheme, the council's workload and whether a legal agreement is needed. Small schemes usually move faster than major applications, which have longer statutory periods and often need a planning obligation. Pre-application advice and good survey work add time at the start but often save time later. We give you a realistic view for your site.

Can you guarantee planning permission?

No. Nobody can guarantee planning permission, because the decision rests with the planning authority or, on appeal, an independent appeal body. What we can do is choose sites with genuine prospects, prepare a thorough application and deal with likely objections before they arise. If we think a site is unlikely to succeed, we will tell you.

Do you take on planning and building work in Ashford (Kent)?

Yes, on sites we buy, option, promote or develop in partnership in Ashford (Kent) and elsewhere in Kent, including Margate, Swanley and Deal. We do not take on planning or building work for third parties as a consultancy.

Read more: Planning Permission and Strategy · Guide: Who pays for land promotion? Fees, costs and legal fees explained

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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