Land Promotion Agreements in Sevenoaks
Promotion agreements are often used for larger sites in Sevenoaks that need a plan allocation or a major planning application. The agreement sets a term, a minimum price, the promoter's fee and how costs are recovered. Land to Homes explains each term in plain English and pays your reasonable legal fees, agreed up front in the heads of terms.
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- Free site appraisalNo cost, no obligation
- Legal fees coveredReasonable fees, on options and promotion
- Nothing to pay upfrontOn promotion: we fund planning
- Direct purchaseSuitable sites, with or without planning
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Our coverage in Sevenoaks
Sevenoaks (TN13) is one of the Kent towns we cover, about 14 miles west of Maidstone. The nearest other places we cover are Tonbridge (6 miles), Swanley (9 miles) and Caterham (12 miles). Within England, Sevenoaks falls in the South East region.
Around Sevenoaks we look at infill gaps along existing streets, farmland next to the settlement boundary and paddocks on the edge of Sevenoaks. In England, where Sevenoaks sits, planning decisions are made by the local planning authority, usually the district, borough, city or unitary council (or a national park authority).
A postcode and a rough boundary are enough for us to start a free appraisal of land near Sevenoaks.
What we offer in Sevenoaks
Strategic planning work
Larger sites often need representations to the development plan, studies on transport, drainage and ecology, and engagement with the local community. We manage that work and report progress to you.
Reasonable legal fees covered
We pay your reasonable legal fees on promotion agreements, with the amount agreed up front in the heads of terms. You choose your own solicitor to act for you.
Planning work funded by us
Nothing to pay upfront: on promotion we fund the planning work. Those costs are recovered from the sale proceeds only if the land sells with planning, and the heads of terms set out exactly how that works.
Minimum price agreed early
The agreement sets a floor below which you cannot be required to sell. Some agreements allow it to be reviewed by an independent surveyor if the market moves during the term.
Planning in Sevenoaks: the English rules
Selling development land in Sevenoaks usually starts with heads of terms, a short written summary of price, conditions and fees, before solicitors draft the contract. In England the sale becomes binding on exchange of contracts and finishes on completion, with the title then registered at HM Land Registry. The buyer normally pays Stamp Duty Land Tax. On option and promotion agreements with Land to Homes, your reasonable legal fees are covered, with the amount agreed in the heads of terms.
In England, promotion usually focuses on getting land allocated in a Local Plan, or permitted where the council cannot show enough land for housing. Larger schemes often go in as outline applications, and the heads of terms should explain how Section 106 obligations, the Community Infrastructure Levy and biodiversity net gain costs affect the net proceeds.
| Local planning document | Local Plan |
|---|---|
| Who decides applications | The local planning authority, usually the district, borough, city or unitary council (or a national park authority) |
| In-principle consent | Outline planning permission, with reserved matters approved later |
| Land registration | HM Land Registry |
Common questions in Sevenoaks
What fee does a land promoter take?
The fee is usually a share of the sale proceeds, sometimes calculated after costs are deducted and sometimes capped. There is no standard rate: it depends on the size of the site, the planning risk and the costs involved. Ask for the fee and the cost rules to be set out clearly in the heads of terms.
How does a land promotion agreement work?
The landowner and promoter sign an agreement for a set term. The promoter funds and runs the planning process. If permission is granted, the land is sold on the open market, provided offers meet an agreed minimum price. From the proceeds, the promoter recovers its costs and takes an agreed fee, and the landowner receives the balance.
Can I end a promotion agreement early?
Usually only in limited circumstances set out in the agreement, such as the promoter failing to meet its obligations or the term expiring. Because the promoter is investing in planning, early termination by the landowner is normally restricted. Check the termination clauses with your solicitor before you sign.
Is a promotion agreement better than an option?
Neither is better in every case. Promotion often suits larger sites where open-market competition is likely to drive the price and the landowner wants transparency. An option can suit smaller or more complex sites where one committed buyer matters more. Our guide to option and promotion agreements compares the two.
Do you buy land in Sevenoaks?
Yes. Land to Homes looks at land in Sevenoaks and elsewhere in Kent, including Strood, Dartford and Gillingham. Every enquiry starts with a free site appraisal, and on option and promotion agreements we pay your reasonable legal fees.
Read more: Land Promotion Agreements · Guide: Planning permission explained for landowners