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For landowners · Aberdeen & Aberdeenshire

Land Promotion Agreements in Peterhead

How does land promotion work in Peterhead?

With promotion, you keep your land in Peterhead while Land to Homes pays for the surveys, design and planning application. There is nothing to pay upfront: costs are recovered from the sale proceeds only if the land sells with planning. A minimum price agreed at the start means you are not obliged to sell below that figure.

Aerial view of open farmland with hedgerows on the edge of a townPeterhead · AB42

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Our coverage in Peterhead

In Aberdeen & Aberdeenshire, Peterhead lies about 27 miles north-east of Aberdeen; its central postcode district is AB42. Nearby, we also cover Fraserburgh, Inverurie and Aberdeen, all within 27 miles.

Around Peterhead we look at farmland next to the settlement boundary, land that already has planning permission and brownfield land in and around Peterhead. In Scotland, where Peterhead sits, planning decisions are made by the council as planning authority (or a national park authority in its area).

Tell us where your land is around Peterhead and we will explain the routes open to you.

What you get in Peterhead

Minimum price agreed early

The agreement sets a floor below which you cannot be required to sell. Some agreements allow it to be reviewed by an independent surveyor if the market moves during the term.

Interests aligned on price

The promoter's fee is linked to the sale price, so we only do well if you do. That is the main difference from an option, where the buyer benefits from a lower valuation.

Strategic planning work

Larger sites often need representations to the development plan, studies on transport, drainage and ecology, and engagement with the local community. We manage that work and report progress to you.

Reasonable legal fees covered

We pay your reasonable legal fees on promotion agreements, with the amount agreed up front in the heads of terms. You choose your own solicitor to act for you.

Planning in Peterhead: the Scottish rules

Land sales in Scotland are concluded through missives, an exchange of formal letters between solicitors. Once missives are concluded they form a binding contract, and the buyer takes entry at settlement, then registers the title with Registers of Scotland. For land near Peterhead, missives can be made conditional on planning permission in principle, so the sale only proceeds if consent is secured. The buyer pays Land and Buildings Transaction Tax to Revenue Scotland.

In Scotland, promotion usually targets allocation in the Local Development Plan, followed by an application for planning permission in principle. Any Section 75 agreement is registered against the title. Because Scots law treats the agreement as a personal contract, the promoter's interest may be secured by a standard security, and the eventual sale is concluded by missives.

Key rules in Peterhead
National planning policyNational Planning Framework 4 (NPF4), which forms part of the statutory development plan
In-principle consentPlanning permission in principle (PPP), followed by approval of matters specified in conditions
Land transaction tax (paid by the buyer)Land and Buildings Transaction Tax (LBTT)
Developer contributionsSection 75 planning obligations, with Section 69 agreements sometimes used for simple one-off payments

Questions about Land Promotion Agreements in Peterhead

Is a promotion agreement better than an option?

Neither is better in every case. Promotion often suits larger sites where open-market competition is likely to drive the price and the landowner wants transparency. An option can suit smaller or more complex sites where one committed buyer matters more. Our guide to option and promotion agreements compares the two.

What fee does a land promoter take?

The fee is usually a share of the sale proceeds, sometimes calculated after costs are deducted and sometimes capped. There is no standard rate: it depends on the size of the site, the planning risk and the costs involved. Ask for the fee and the cost rules to be set out clearly in the heads of terms.

Will I have a say over who buys the land?

Usually, yes. Promotion agreements typically involve the landowner in agreeing the marketing approach and the choice of buyer, subject to the minimum price. Where several bids meet the minimum, the agreement sets out how the preferred bid is chosen and what happens if the parties disagree.

Who pays if the planning application fails?

On a Land to Homes promotion agreement there is nothing to pay upfront. We fund the planning work, and our costs are recovered from the sale proceeds only if the land sells with planning. How costs are treated in every scenario is written into the heads of terms before you sign anything.

Is Peterhead an area you cover for land?

Yes, we cover land in Peterhead and elsewhere in Aberdeen & Aberdeenshire, including Stonehaven, Aberdeen and Fraserburgh. Where a site suits us we can buy it directly, or set up an option or promotion agreement. On promotion there is nothing to pay upfront.

Read more: Land Promotion Agreements · Guide: Tax when selling land for development

Land Promotion Agreements elsewhere in Aberdeen & Aberdeenshire

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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