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For landowners · Greater London

Sell Brownfield Land in Willesden

Can I sell brownfield land for housing in Willesden?

What a brownfield site in Willesden is worth for homes depends less on its size than on what lies underneath and next door. Our free, no-obligation appraisal looks at former uses, likely ground conditions, flood risk, access and any business tenants, then explains whether a direct sale, conditional contract or promotion suits the site.

Aerial view of open farmland with hedgerows on the edge of a townWillesden · NW10

Free site appraisal

Tell us about your land and we will call you back. No cost, no obligation.

Prefer to talk? Call 0800 088 6248.

  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Our coverage in Willesden

We cover Willesden as part of Greater London. It is about 5 miles west of London, around postcode district NW10. Close by, our coverage also takes in Cricklewood, Notting Hill and Shepherds Bush. Willesden is in the London region of England.

In and around Willesden, the land we appraise ranges from infill gaps along existing streets to former garage blocks and yards, including brownfield land in and around Willesden. In England, where Willesden sits, planning decisions are made by the local planning authority, usually the district, borough, city or unitary council (or a national park authority).

A postcode and a rough boundary are enough for us to start a free appraisal of land near Willesden.

What you get in Willesden

Flood risk and drainage

Some brownfield sites sit in flood zones or rely on old drainage. Flood policy may require a sequential test, showing that no suitable sites at lower risk are reasonably available.

Tenants and leases

If business tenants remain, their lease terms and any statutory protection affect when the site can be cleared. We review the leases before agreeing timing with you.

VAT on commercial sites

If you have opted to tax the property, VAT may be chargeable on the sale, which affects what a buyer pays. Your accountant should confirm the position before a price is agreed.

Direct purchase of brownfield sites

Where a brownfield site suits us, we can buy it ourselves, with or without planning and with no onward chain, subject to survey, title and contract.

How the rules work in Willesden

Land with no planning permission can still be sold. Around Willesden, the usual routes in England are a direct sale, an option agreement or a promotion agreement, where the planning work is funded for you and the land is sold once consent is granted. Outline planning permission settles the principle, with reserved matters approved later. Section 106 obligations, the Community Infrastructure Levy where charged and biodiversity net gain all affect what a site is worth, so independent advice matters.

In England, councils keep brownfield land registers, and sites on Part 2 of a register can be granted Permission in Principle. The NPPF gives substantial weight to using suitable brownfield land for homes. Contamination is normally handled through planning conditions, following the Environment Agency's land contamination risk management guidance, with Part 2A of the Environmental Protection Act 1990 as a backstop.

Key rules in Willesden
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
Local planning documentLocal Plan
How a sale becomes bindingA land sale becomes legally binding on exchange of contracts and finishes on completion, after which the buyer registers the title with HM Land Registry.
Developer contributionsSection 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council charges it

Sell Brownfield Land in Willesden: questions

Is it easier to get planning permission on brownfield land?

Usually it has stronger policy support than greenfield land, because national policy in each UK nation encourages the reuse of previously developed land. Permission is still not automatic: loss of employment land, heritage, flood risk, neighbours and design all matter, and a site in an area protected for business use may still struggle.

Do I need a contamination report before selling?

Not necessarily, but it helps. A desk study of past uses is relatively inexpensive and gives buyers confidence. If you hold older reports, share them. Buyers will usually carry out their own investigations anyway, both as part of their due diligence and because planning conditions often require them.

Can I sell a commercial site that still has tenants?

Yes. Many sites sell with tenants in place, and the buyer manages the leases coming to an end. Business tenants can have statutory rights to stay in some cases, so the lease terms and any notices matter. We review the leases and agree timing that works for you and, where possible, for the tenants.

What is a sequential test for flood risk?

It is a planning test that steers new development to areas at the lowest risk of flooding. If a site is in a higher-risk area, the applicant may need to show there are no reasonably available sites at lower risk. England applies it through the NPPF; Wales, Scotland and Northern Ireland have their own flood policies.

Do you work with landowners in Willesden?

We do. We work with landowners in Willesden and elsewhere in Greater London, including Tottenham, Greenwich and New Malden. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.

Read more: Sell Brownfield Land · Guide: Green Belt and grey belt land explained

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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