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For landowners · Leicestershire

Land Option Agreements in Loughborough

How does a land option agreement work in Loughborough?

Think of an option on land in Loughborough as a reservation with conditions attached. You agree not to sell to anyone else for a set term. In return, Land to Homes funds the planning work and pays your reasonable legal fees, agreed up front in the heads of terms. If permission is granted, we can buy at the formula price you agreed.

Aerial view of long rear gardens behind 1930s semi-detached houses backing onto a paddockLoughborough · LE11

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Land we look at around Loughborough

Loughborough (LE11) is one of the Leicestershire towns we cover, about 9 miles north of Leicester. Close by, our coverage also takes in Coalville, Leicester and Long Eaton. Within England, Loughborough falls in the East Midlands region. From our Birmingham head office in Great Barr, Loughborough is about 34 miles away.

Sites worth a conversation around Loughborough: brownfield land in and around Loughborough, land that already has planning permission and small holdings and pony paddocks. Planning in Loughborough follows England’s rules: the National Planning Policy Framework sets national policy and the council’s Local Plan sets local policy.

A postcode and a rough boundary are enough for us to start a free appraisal of land near Loughborough.

What you get in Loughborough

Planning funded by us

We commission the surveys, design work and planning application at our own cost, and keep you informed at each stage so you know how the planning case is progressing.

Deductions agreed in advance

Costs such as planning obligations, abnormal ground works or infrastructure are often deducted from the price. The agreement should list exactly what can be deducted, so the price cannot be eroded later.

Longstop dates and extensions

The option usually ends on a fixed date, sometimes with an extension if an application or appeal is still running. Clear limits stop your land being tied up for longer than you agreed.

Option premium on signing

Many options include a payment when the agreement is signed, in return for tying up the land. Whether it is deducted from the final price is a point to settle in the heads of terms.

Planning and land rules in Loughborough

If your land near Loughborough lies in the Green Belt, national policy still protects it, but England's planning framework now recognises grey belt: Green Belt land that is previously developed or does not strongly contribute to certain Green Belt purposes. Where there is evidenced unmet need and the location is sustainable, grey belt housing can be acceptable, with major schemes meeting the Golden Rules on affordable housing, infrastructure and green space. Planning is never guaranteed, so we check policy, access and constraints first.

In England, an option is usually protected by a notice on your title at HM Land Registry. Planning is pursued through the Local Plan or an application judged against the NPPF, and price deductions often cover Section 106 obligations, the Community Infrastructure Levy and, where it applies, the cost of meeting biodiversity net gain.

Key rules in Loughborough
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
In-principle consentOutline planning permission, with reserved matters approved later
Land registrationHM Land Registry
Developer contributionsSection 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council charges it

Your questions answered for Loughborough

Can I sell my land while it is under option?

Not without dealing with the option first. The developer's rights are normally protected against your title, so a buyer would take the land subject to them. Selling to the option holder or negotiating a release are the usual routes. Your solicitor will explain the effect where your land is.

What happens if planning is refused during an option?

The developer can usually appeal, submit a revised scheme or wait for a new local plan, as long as the option term allows. If no suitable permission is secured by the end date, the option lapses and you are free to deal with the land again, normally keeping any premium already paid.

What is the difference between an option and a promotion agreement?

Under an option, the developer buys the land itself at a formula price, so it benefits from a lower valuation. Under a promotion agreement, the promoter sells the land on the open market with you and takes a fee from the proceeds, so both sides want the highest price. Our guide compares the two in detail.

What is an option premium?

It is a payment a developer may make when the option is signed, in return for exclusive rights over the land. The amount varies widely from site to site and is negotiated. Some agreements deduct it from the final purchase price, while others do not, so the heads of terms should say which applies.

Is Loughborough an area you cover for land?

Yes, we cover land in Loughborough and elsewhere in Leicestershire, including Leicester, Market Harborough and Oadby. Where a site suits us we can buy it directly, or set up an option or promotion agreement. On promotion there is nothing to pay upfront.

Read more: Land Option Agreements · Guide: Ransom strips and access: what landowners need to know

Land Option Agreements elsewhere in Leicestershire

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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