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For landowners · Clwyd

Land Promotion Agreements in Hawarden

How does land promotion work in Hawarden?

Promotion agreements are often used for larger sites in Hawarden that need a plan allocation or a major planning application. The agreement sets a term, a minimum price, the promoter's fee and how costs are recovered. Land to Homes explains each term in plain English and pays your reasonable legal fees, agreed up front in the heads of terms.

Aerial view of open farmland with hedgerows on the edge of a townHawarden · CH5

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Selling land around Hawarden

We cover Hawarden as part of Clwyd. It is about 10 miles north of Wrexham, around postcode district CH5. Nearby, we also cover Deeside, Buckley and Flint, all within 6 miles.

Typical sites we review near Hawarden include large and long rear gardens, redundant commercial buildings and corner plots and side gardens. Because Hawarden is in Wales, land titles are registered with HM Land Registry and transfers attract Land Transaction Tax (LTT).

Tell us where your land is around Hawarden and we will explain the routes open to you.

Our approach in Hawarden

Open-market sale

Once planning is secured, the land is marketed to housebuilders and other buyers, usually through an agent. The aim is genuine competition between bidders, rather than reliance on a single valuation figure.

Interests aligned on price

The promoter's fee is linked to the sale price, so we only do well if you do. That is the main difference from an option, where the buyer benefits from a lower valuation.

Clear fee and cost rules

The heads of terms state the fee, which costs can be recovered and whether any cap applies, so you can see what will come out of the proceeds before you sign.

Minimum price agreed early

The agreement sets a floor below which you cannot be required to sell. Some agreements allow it to be reviewed by an independent surveyor if the market moves during the term.

Rules that apply in Hawarden

Drainage has its own approval in Wales. Most new developments of more than one home, or with 100 square metres or more of construction area, need sustainable drainage approval from the council's SuDS Approving Body, separate from planning permission, before building starts. For land around Hawarden, that shapes layout and how many homes fit, so our free site appraisal looks at it alongside access, Local Development Plan policy and the biodiversity requirements of Planning Policy Wales.

In Wales, the route for larger sites is usually allocation in a replacement Local Development Plan, starting with the candidate site process. The promotion budget should cover sustainable drainage approval from the SuDS approving body, Welsh language or phosphate assessments where relevant, and Section 106 obligations. The buyer pays Land Transaction Tax on the eventual purchase.

Key rules in Hawarden
National planning policyPlanning Policy Wales (Edition 12) and Future Wales: the National Plan 2040, supported by Technical Advice Notes
In-principle consentOutline planning permission, with reserved matters approved later
Land transaction tax (paid by the buyer)Land Transaction Tax (LTT)
Developer contributionsSection 106 planning obligations, plus the Community Infrastructure Levy (CIL) where the council has adopted it

Your questions answered for Hawarden

Will I have a say over who buys the land?

Usually, yes. Promotion agreements typically involve the landowner in agreeing the marketing approach and the choice of buyer, subject to the minimum price. Where several bids meet the minimum, the agreement sets out how the preferred bid is chosen and what happens if the parties disagree.

Can a promotion agreement cover land owned by several people?

Yes. Neighbours, family members or trustees can sign one agreement, or linked agreements, often with a separate arrangement for sharing proceeds between them. This makes it easier to bring forward a larger site with a single planning strategy. Our land assembly page explains how sharing usually works.

Can I end a promotion agreement early?

Usually only in limited circumstances set out in the agreement, such as the promoter failing to meet its obligations or the term expiring. Because the promoter is investing in planning, early termination by the landowner is normally restricted. Check the termination clauses with your solicitor before you sign.

How does a land promotion agreement work?

The landowner and promoter sign an agreement for a set term. The promoter funds and runs the planning process. If permission is granted, the land is sold on the open market, provided offers meet an agreed minimum price. From the proceeds, the promoter recovers its costs and takes an agreed fee, and the landowner receives the balance.

Do you work with landowners in Hawarden?

We do. We work with landowners in Hawarden and elsewhere in Clwyd, including Colwyn Bay, Buckley and Deeside. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.

Read more: Land Promotion Agreements · Guide: Green Belt and grey belt land explained

Land Promotion Agreements elsewhere in Clwyd

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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