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For landowners · Kent

Landowner Joint Ventures in Strood

Can I enter a joint venture on land in Strood?

A landowner joint venture in Strood is a deal where you contribute the land and Land to Homes brings planning, design, construction and project management. Instead of a one-off price, you share in the outcome once the homes are sold or let, under terms agreed in writing before work begins. It carries more risk than a straight sale.

Grass field bordered by a hedgerow, with the backs of a housing estate along one sideStrood · ME2

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  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Selling land around Strood

We cover Strood as part of Kent. It is about 9 miles north of Maidstone, around postcode district ME2. Nearby, we also cover Rochester, Chatham and Gillingham, all within 3 miles. Strood is in the South East region of England.

Sites worth a conversation around Strood: redundant agricultural buildings, redundant commercial buildings and small holdings and pony paddocks. Planning in Strood follows England’s rules: the National Planning Policy Framework sets national policy and the council’s Local Plan sets local policy.

Send us a postcode in or near ME2 and we will start with a free desktop appraisal.

Our approach in Strood

Sale or rent agreed together

Homes can be built for sale, for rent, or as affordable housing with a council or housing association. The mix affects risk and when money comes back, so it is agreed before work starts.

Decisions and deadlock

The agreement should say who decides on design, pricing, contractors and programme, which matters need both parties' consent, and how any disagreement is resolved without stalling the project.

Construction within the group

As part of the S&K Group, a construction and property group, Land to Homes plans schemes around homes it can build, keeping design, cost control and delivery closely connected.

Advice before commitment

Joint ventures carry real commercial risk. We always recommend independent legal, tax and valuation advice, and we will say plainly if a straight sale or an option looks like a better fit for you.

Planning and land rules in Strood

Land with no planning permission can still be sold. Around Strood, the usual routes in England are a direct sale, an option agreement or a promotion agreement, where the planning work is funded for you and the land is sold once consent is granted. Outline planning permission settles the principle, with reserved matters approved later. Section 106 obligations, the Community Infrastructure Levy where charged and biodiversity net gain all affect what a site is worth, so independent advice matters.

In England, a joint venture scheme still has to meet the Local Plan, the NPPF and, where it applies, biodiversity net gain. Affordable housing is usually secured through a Section 106 agreement, which affects cash flow. If land is transferred into a joint venture company, Stamp Duty Land Tax can arise, and the transfer is registered at HM Land Registry.

Key rules in Strood
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
Who decides applicationsThe local planning authority, usually the district, borough, city or unitary council (or a national park authority)
Land transaction tax (paid by the buyer)Stamp Duty Land Tax (SDLT)
Land registrationHM Land Registry

Questions about Landowner Joint Ventures in Strood

Do I have to put money into a joint venture?

Not always. In many landowner joint ventures the land is the landowner's whole contribution, while the developer arranges the rest of the funding. Some structures ask both parties to contribute cash. The agreement should state clearly whether any further contribution could ever be required from you, and in what circumstances.

Is a joint venture riskier than selling my land?

Usually, yes. A sale gives you a known figure. In a joint venture, what you receive depends on build costs, sales values, funding and timing, all of which can change. If the market falls or costs rise, your share could be less than a straight sale would have achieved, which is why advice before committing matters.

What happens if the joint venture does not get planning?

The agreement should say. Common approaches include ending the venture with each party bearing its own costs, or allowing a revised application within a set period. Make sure you know whether any planning costs could ever be charged to you, and in what circumstances, before you sign.

How is a property joint venture taxed?

It depends on the structure and your circumstances. Taking part in development can change how your proceeds are taxed, for example as income rather than a capital gain, and moving land into a company can trigger stamp duty or its equivalent in your nation. Speak to an accountant before agreeing any structure.

Is Strood an area you cover for land?

Yes, we cover land in Strood and elsewhere in Kent, including Whitstable, Swanley and Sittingbourne. Where a site suits us we can buy it directly, or set up an option or promotion agreement. On promotion there is nothing to pay upfront.

Read more: Landowner Joint Ventures · Guide: Landowner joint ventures explained: sharing in the development

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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