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For landowners · Greater London

Free Site Appraisal in City of Westminster

How do I get a free site appraisal in City of Westminster?

Think of a free site appraisal in City of Westminster as the first honest conversation about your land. It will not set a price or promise planning permission. It will tell you which constraints matter, whether access works, what the planning policy says, and which kind of deal, if any, makes sense to pursue.

Ripe wheat field edge with a village church tower and rooftops beyond the hedgeCity of Westminster · W2

Free site appraisal

Tell us about your land and we will call you back. No cost, no obligation.

Prefer to talk? Call 0800 088 6248.

  • Free site appraisalNo cost, no obligation
  • Legal fees coveredReasonable fees, on options and promotion
  • Nothing to pay upfrontOn promotion: we fund planning
  • Direct purchaseSuitable sites, with or without planning
  • UK-wideEngland, Wales, Scotland and NI

Land and sites near City of Westminster

City of Westminster sits about a mile south-west of London in Greater London, in the W2 postcode district. Pimlico is the closest neighbouring place we cover, at about 1 mile, followed by London and Chelsea. City of Westminster is in the London region of England.

Sites worth a conversation around City of Westminster: fields put forward or allocated in the local plan, backland plots with a workable access and paddocks on the edge of City of Westminster. Planning in City of Westminster follows England’s rules: the National Planning Policy Framework sets national policy and the council’s Local Plan sets local policy.

Tell us where your land is around City of Westminster and we will explain the routes open to you.

What we offer in City of Westminster

Routes explained

We set out which deals could suit your land, from direct purchase and conditional contracts to options, promotion agreements and joint ventures, with the trade-offs of each.

Constraints mapped

Flood zones, conservation areas, listed buildings, protected trees, ecological designations and landscape protections are all checked against your boundary using official mapping and published public records.

Services and drainage

We check where sewers, water mains and power run, and flag where limited capacity, long connections or drainage design could add significant cost to a scheme.

Title and boundaries

We read the title register and plan for covenants, rights of way and easements that could affect development, and flag anything your solicitor should look at more closely.

Planning in City of Westminster: the English rules

In England, most planning applications for new homes in City of Westminster are decided by the local planning authority, usually the council, using its Local Plan and the National Planning Policy Framework. Many landowners sell without planning, either outright or through an option or promotion agreement that funds the application first. Land to Homes offers a free site appraisal, pays your reasonable legal fees on option and promotion agreements, and can buy suitable sites directly, subject to survey, title and contract.

In England, we check the Local Plan and policies map, the Environment Agency's flood map for planning, Green Belt boundaries, designations shown on Defra's MAGIC map, and whether the site appears on the council's brownfield land register. Title comes from HM Land Registry. We also consider whether biodiversity net gain would apply to the likely scheme.

Key rules in City of Westminster
National planning policyNational Planning Policy Framework (NPPF), revised August 2026, with national planning practice guidance
Local planning documentLocal Plan
Land registrationHM Land Registry
How a sale becomes bindingA land sale becomes legally binding on exchange of contracts and finishes on completion, after which the buyer registers the title with HM Land Registry.

Common questions in City of Westminster

Does a site appraisal mean I will get planning permission?

No. Nobody can promise planning permission, because the decision rests with the planning authority, or on appeal. The appraisal gives an informed view of prospects and risks, based on policy and constraints, so you can decide whether pursuing planning is worth the time and cost.

Will you contact my neighbours or the council?

Not without your agreement. We use what you share to assess your land and discuss it with you. Our desktop review relies on published records and mapping. If talking to a neighbour or the council would help, we will ask you first and explain why.

Is the site appraisal really free?

Yes. The appraisal is free and carries no obligation. You do not have to sign anything to receive it, and asking for one does not commit you to selling or entering any agreement. If you later decide to go ahead, any terms are set out in writing first.

Can I ask for an appraisal on land I am selling for someone else?

Yes, if you are acting for the owner, for example as an executor, trustee, attorney or land agent. We will need to understand your authority before discussing terms. If you are a buyer looking at land, a planning consultant or surveyor can advise you independently.

Do you work with landowners in City of Westminster?

We do. We work with landowners in City of Westminster and elsewhere in Greater London, including Fulham, Coulsdon and Blackheath. Send us a postcode and we will start with a free, no-obligation appraisal of what the land could take.

Read more: Free Site Appraisal · Guide: How to sell land for development

Own land that could take new homes?

Start with a free, no-obligation site appraisal. On option and promotion agreements we fund the planning work and pay your reasonable legal fees.

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